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Private
Label Program
ESS can provide a comprehensive private label program for customers
of any size. Our efforts include product selection, testing, literature
creation, sales training and in selected instances warehousing of
units in the United States. Our program is simple to understand
and may provide the benefits of market differentiation, lower pricing
on dedicated part numbers and brand identity.
Please
review the notes below when considering the option of private labeling.
- Private
label customers can be provided with a label showing their company
logo, their own part numbering system if they so desire, bar coding
and product identification information.
- On
a dedicated basis, orders for as few as 5 pieces per number, per
order can be handled.
- Unit
pricing on all private label programs can be negotiated based
on quarterly commitments and monthly releases.
- Special
instructions can be developed for inclusion in the product box,
along with warranty information if desired.
- Cataloging
can be arranged on the basis of limited application selection.
For instance, selected groups of starting motors and alternators
that fit certain market needs, such as forklift, farm tractor
and etc.
- Market
literature can be developed, matching the label message and branding
strategy desired.
- Sales
training for outside and inside personnel can be designed as part
of the overall package.
- Technical
service, via a toll free number can be provided, on a charge per
call basis.
Some
of the service offerings above will carry a charge at cost to create.
Once done, the program costs are only those associated with reprinting
of marketing materials, installation instructions and etc. The level
of liability on warranty returns, stock returns, freight costs and
other factors will affect the price per unit to the customer. In
short it will be possible to create a program as comprehensive or
as targeted as needed.
If
a private label program is a subject you wish to pursue, please
send a message to our sales department. We
will respond very quickly.
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